Super bowl ad essay

That these continue to be issues of contention saddens me, and it’spartly our fault as critics and journalists for not doing a better jobof explaining what the stakes are. That’s why I am so grateful to havebeen part of PopWatch in 2007, to have a forum to raise such issues andstart a conversation. So while I want to thank all the writers,editors, photo mavens, tech wizards, interns, and celebrity guest bloggers who helped put together PopWatch in 2007, I especially want to thankyou, the readers, for your lively, intelligent, and civil posted nearly 2,500 blog items this year, and you responded withmore than 110,000 replies. That kind of response is incrediblygratifying to us, whether or not you agreed with what we wrote, becausewe relish our ongoing conversation with you. Hope you’ll continue tocomment as fervently in 2008. Look forward to hearing from you.

Fifth, even from just a materialistic perspective, the ad is based on a lie. Women do not make less than men for the same work. And wage differences based on gender have been illegal for over 50 years. This fraudulent claim has been debunked so often — for a powerful five-minute video on the subject, see “The Myth of the Gender Wage Gap” ( million views), presented by Christina Hoff Sommers at — that it is utterly irresponsible to keep repeating it. Using common sense alone, why would any employers hire a man if they can hire a woman to do the exact same work for 25 percent less?

Super bowl ad essay

super bowl ad essay


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